Strategi Meningkatkan Keunggulan Bersaing Melalui Kualitas Pelayanan Pada PT Putra Usaha Mandiri Kota Batam

Herman, Hendri (2018) Strategi Meningkatkan Keunggulan Bersaing Melalui Kualitas Pelayanan Pada PT Putra Usaha Mandiri Kota Batam. Jurnal Akuntansi Barelang, 3 (1). pp. 57-63. ISSN 2548-1827/ 2580-5118

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Abstract

This study aims to determine the effect of service quality on competitive advantage at PT Putra Usaha Mandiri Batam City. The population in this study were 120 customers of PT Putra Usaha Mandiri Kota Batam. Determination of the number of samples using Slovin formula, so that the number of samples is 92. The results of the study show that service quality has a significant effect on competitive advantage. R value of 36.1%, which means that competitive advantage can be explained by service quality of 36.1%.

Item Type:	Article
Subjects:	300 Ilmu Sosial > 330-339 Ilmu Ekonomi > 338.04 Kewirausahaan
Divisions:	Fakultas Ilmu Sosial dan Humaniora > Manajemen
Depositing User:	Hendri Herman
Date Deposited:	17 Feb 2021 02:35
Last Modified:	17 Feb 2021 02:35
URI:	http://repository.upbatam.ac.id/id/eprint/180

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